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Ready to Redefine Your Hotel's Success Story?

We are Hotel Marketing and Sales Strategists, specializing in Boutique and Independent Hotels. Our Rapid Revenue Enhancement strategies are ready to boost RevPAR and increase occupancy within the next 30 to 90 days.

Boost Your Hotel's Performance with Strategic Sales and Marketing Solutions


In a competitive hospitality industry, standing out requires more than excellent service.It demands innovative marketing and sales strategies tailored to your unique offerings. The modern traveler seeks memorable experiences, and meeting these expectations requires a strategic approach that sets your hotel apart from the rest. We specialize in propelling boutique and independent hotels toward unprecedented growth. With our in-depth understanding of market dynamics and guest preferences, we craft strategies that resonate with your target audience. Whether you’re looking to increase bookings, enhance guest experiences, or boost your revenue, our tailored strategies are designed to deliver rapid results.


If you are a Director of Sales and Marketing, Marketing Manager, General Manager, or Hotel Owner looking to rapidly increase RevPAR and occupancy, our team is here to help. We offer personalized tactics that overcome economic obstacles and achieve your goals. From comprehensive marketing campaigns to optimized sales processes, we ensure your hotel not only competes but thrives in today’s market.


Trusted by the Best: Hear from Our Clients

50+

Happily Served Clients

25+

Years of Experience

5+

Service Areas

You're in good company. We've partnered with some of the world’s top hospitality brands.

We Drive Sales for the Hospitality Industry at a Fraction of the Cost of a Full-Time Employee. Here’s How We Do It:

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Ready To Elevate Your Hotel’s Success Story?

We're here to help you achieve your goals. Whether you're looking to boost bookings, increase revenue, or enhance your brand's visibility, Hotel Marketing Strategist has the expertise and experience to make it happen. Contact us today to schedule a complimentary consultation and discover how our tailored strategies can transform your hotel's performance.

Which Brings Me to How I Can Help You  

I'm Opal, the Principal and Founder of Hotel Marketing Strategist. For too long, boutique and independent hotels have been at a disadvantage, lacking access to the specialized marketing and revenue tools that drive success. We're changing that. We believe that every hotel, regardless of size or budget, deserves to thrive. With over 25 years of experience working with top brands and boutique hotels, I've seen firsthand the challenges and opportunities in this industry. At Hotel Marketing Strategist, we're driven by a passion for hospitality, creativity, and a commitment to leveling the playing field, offering a unique blend of expertise and personalized service to unlock your hotel's full potential. 


We provide tailored strategies, insightful content, and expert advice to help your hotel thrive. By advancing your knowledge, skills, and access to educational tools within sales, marketing, and revenue management, we empower your hotel to compete at the highest level without the need for an in-house team.

Whether you're launching a new property or looking to elevate an existing one, we're here to help you achieve and exceed your revenue goals.


Since We've Sold You on the Idea, Let's Take the Next Step!

Step 1: Schedule Your Complimentary Consultation

Schedule a free consultation at a time that’s convenient for you. Simply provide your basic information and preferred meeting time.

Step 2: Connect with Our Team

After you submit the form, our team will reach out to discuss your needs. We’ll take the time to understand your unique goals and challenges, ensuring a personalized approach to your marketing and sales strategies.

Step 3: Boost Your RevPAR and Occupancy

During the consultation, we’ll present tailored strategies designed to boost your Revenue Per Available Room (RevPAR) and increase your occupancy rates within 30 to 90 days. You'll leave with actionable insights to drive immediate results.